Blick Preferred Customer Program


Web Match Rebate gives Preferred Customers the lowest order total by comparing an in-store purchase to the same online order total, which includes shipping and handling fees.

Become a Preferred Customer and save! Sign up for FREE at a store near you. BLICK Preferred Customers save with Web Match Rebate in stores!

How You Save

  • Here, the price of a single tube of paint is lower in store compared to ordering the same tube online (with added shipping & handling).

    The Web Match Rebate program does not directly price match on a single item – it considers your entire order amount, so you get the lowest total order price in store.

  • In this example, the price of 10 tubes of paint would be lower online compared to the store total – so, Web Match Rebate adjusts and gives you the lowest total price in store.

    Preferred Customers are not eligible for additional web discounts when adjusting for Web Match Rebate. Web Match Rebate does not apply to orders that include one or more items with special handling requirements, such as LTL truck shipments.

Additional Preferred Customer Benefits

  • Lowest Price Guarantee

    If a competitor has a lower advertised price, we'll beat the total order price, guaranteed.

  • Academic Discount

    Students and professional educators enjoy a 10% off everyday low prices.


  1. Web Match Rebate: The Web Match Rebate is equal to the difference between the net retail store purchase price and the total cost of the same purchases from the Blick online store (, including all delivery and handling charges. Web Match Rebates will be calculated based on the total purchase amount, and not based on the price of individual items. Where the total purchase amount for identical items, including freight and other charges, is less through the Blick online store compared to the retail store total, Preferred Customers are entitled to a Web Match Rebate. Blick online store homepage offers will not apply to Web Match Rebate calculation. Rebate calculation is subject to the availability of technology to perform the match (i.e., communication lines, software). Web Match Rebates are valid only at participating Blick retail stores. All Web Match Rebates are subject to applicable state laws and regulations. Web Match Rebates are non-transferable and are not redeemable for cash.

    a) Web Match Rebate Eligibility. Web Match Rebates apply to net retail in-store purchases after all available product sale or other discounts are applied. All purchased merchandise items are eligible toward Web Match Rebate with the exception of gift cards. Items that are not available through the Blick online store (e.g., certain products sold exclusively in retail, and Custom Printing & Framing purchases) will be based on the net retail in-store price.

    b) Instant Rebate Applied. The Web Match Rebate is calculated at the time of completing the total transaction at the register and will be immediately applied. No further action will be required by the customer. The calculation is based on a comparison of the total net retail price (after application of all discounts) to the website total net shopping cart price (after all applicable offers and discounts are applied). In the event the product is a retail-only product (i.e., not sold on, the system will automatically use the net retail price shown on the receipt. The result of the comparison will be shown below the subtotal net sales transaction line on the receipt as an instant rebate OR the receipt message will indicate that retail store total pricing was the lower price. The Web Match Rebate is an instant rebate and, as such, is available only at the time of original purchase. Price adjustments at a later date are not applicable as internet prices change frequently and comparison is only eligible at the moment in time when the transaction is completed at the register.

    c) Returned Merchandise With Web Match Rebate. If returned merchandise is purchased with an applied Web Match Rebate at a retail store, and otherwise qualifies for a refund under the Blick Art Materials Return Policy, the Preferred Customer will be given a refund equal to the retail in-store price of the returned item indicated on the receipt minus the prorated portion of the Web Match Rebate that was applied. The prorated portion shall be calculated by multiplying the total Web Match Rebate applied by a fraction, the numerator of which is the net sale price of the returned item(s), and the denominator of which is the net subtotal of the original transaction as shown on the receipt. Refunds will be given in the same form of payment as the original purchase, in accordance with the Blick Art Materials Return Policy. Alternatively, the Preferred Customer may choose to receive in-store credit in the form of a Store Card for the full retail price of the return after the prorated portion of the Web Match Rebate has been applied. All returns of merchandise purchased pursuant to a Web Match Rebate remain otherwise subject to the Blick Art Materials or Utrecht Art Supplies general Return Policy including, but not limited to, designation of non-returnable items and restrictions on the timeframe for returns.

  2. Academic Discount Policy: Preferred Customers who are students or professional educators employed by an accredited primary or secondary school, public or private university or college, school district, or art organization (an “Educational Entity”) will receive a 10% discount on purchases at Blick Art Materials retail stores. The discount is valid only on non-sale, in-stock items and cannot be applied toward catalog, internet, or special orders. This discount does not apply to the purchase of gift cards. To qualify for this discount, students or educators must present both a valid Preferred Customer Card and a current school ID card that includes their name and the name of their Educational Entity at the time of purchase. Discount is subject to Store Manager approval.

  3. Lowest Price Guarantee Policy: For Preferred Customers who make a purchase at one of our retail stores, we will beat the total order price of identical product(s) sold by any competitor within a 25-mile radius of the store. Simply show us the ad for identical product(s) and we will refund 105% of the total order difference price after Web Match Rebate is automatically reviewed. Refunds will be fulfilled via a Blick gift card within 2–4 weeks of purchase to the address provided by the customer at the time of purchase, as determined by the Blick store manager. Not valid on items that are advertised as limited quantity, out of stock, clearance, damaged goods, or in any special daily or hourly sales. Excludes custom pricing and framing orders.

  4. Other General Conditions:

    a) Member information stays with Dick Blick Holdings, Inc. and will not be sold to third parties.

    b) Blick Art Materials may alter, suspend, or terminate the Preferred Customer Program or the Web Match Rebate program at any time, and may revise these Terms and Conditions at any time without notice to Preferred Customer Program members. A copy of the current Terms and Conditions can be obtained at any Blick Art Materials retail store. The calculation of the Web Match Rebate is subject to the best efforts of the Company’s technological capabilities. Blick makes no warranty of those capabilities to work properly on each transaction. Blick is not liable for incorrect calculations, but will refund mistakes if notified by the customer within 30 days.

    c) By registering in the Preferred Customer Program, Members understand and acknowledge: (1) that they voluntarily became a member of the Blick Art Materials Preferred Customer Program; (2) that they provided accurate information on and signed an application to become a member; and (3) that providing such information or submitting an application was not required in any way as a condition to completing any transaction.

    d) Nothing in these Terms and Conditions will limit Blick Art Materials from exercising any legal rights and remedies available under applicable laws and regulations.

    e) All questions or disputes regarding these Terms and Conditions will be resolved by Blick Art Materials at its sole discretion and its decision shall be final.